HEAD OF MARKETING · AI GROWTH · EOR & HR-TECH
Marketing engines that punch above budget.
I’m Prosenjit — an AI-driven growth strategist building marketing systems for EOR and HR-tech companies. I generate qualified leads and rank against billion-dollar competitors without billion-dollar budgets.
7+
yrs growing brands
1,359%
YoY LinkedIn growth · 2.6M+ impressions
60–70
B2B leads / month
40%
Lead-to-close conversion
Top 5
GCC ranking vs. Deel, Remote, Papaya
WHAT I DO
Pipelines, not posters.
Six focus areas where I move the numbers that matter — traffic, leads, and revenue.
Email marketing
Lifecycle and outbound sequences that warm the cold and convert the curious — without ending up in spam.
SEO & Google Ads
Rank for the queries that buyers actually type. Paid + organic working together, not against each other.
Website content
Landing pages and pillar content built to convert — clear positioning, fewer words, more action.
AI tools & techniques
The actual stack and prompts I use to run a marketing team of one at the speed of ten.
LinkedIn & personal branding
How I grew an account 1,359% YoY — and how to build a voice buyers actually follow.
Book reviews & ideas
Notes from the marketing, self-help, and business books worth the hours — written for builders.
MY STORY
From a small town in Khulna to ranking against billion-dollar brands.
Seven years. Three promotions. Two books. One marketing engine built from zero — now beating Deel, Remote, and Papaya in the GCC.
ROLE
Head of Marketing
COMPANY
Masdar EOR
BASED IN
Khulna, BD · global
FOCUS
AI · SEO · LinkedIn
BOOKS
2 published · Amazon
STATUS
Taking new consulting clients only
I’m Prosenjit Biswas — Head of Marketing at Masdar EOR, AI-driven growth strategist, published author, and YouTube creator. I joined Masdar as the first marketing hire and built every channel from scratch: website, SEO, Google Ads, LinkedIn, outbound, content, lifecycle.
Today the engine generates 40–50 inbound leads a month, closes at 40%, and ranks in the top 5 across all six GCC countries — without a single dollar of brand spend. I do it with a marketing team of one and a stack of AI tools I’ve learned to wield like an extra ten teammates.
7+
Years in marketing
200+
Qualified leads in 2026
40%
Closed deals in last 6 months
1,359%
LinkedIn YoY growth
FEATURED WORK
The story behind a top-5 GCC ranking.
A two-year, one-person build that turned an unknown EOR into a regional challenger brand.
CASE STUDY
Masdar EOR · UAE
CHALLENGE
Zero domain authority, no LinkedIn following, no inbound. Going head-to-head with Deel, Remote, and Papaya — brands with hundreds of millions in marketing budgets.
APPROACH
Built every channel from scratch — SEO-first website, programmatic landing pages by country, AI-assisted content engine, conversion-optimized Google Ads, daily LinkedIn presence, and lifecycle email sequences for every funnel stage.
RESULT
In under two years: 1,359% LinkedIn YoY growth, 40–50 inbound leads per month, 40% lead-to-close conversion, and a top-5 ranking against billion-dollar competitors in all six GCC countries.
1,359%
LinkedIn YoY
40–50
Leads / month
40%
Close rate
Top 5
GCC ranking
“Built it like a founder, not a marketer. Channel by channel, week by week, until the pipeline was self-feeding.”
HOW I WORK
Four steps from blank canvas to compounding pipeline.
No giant retainers. No 90-day reports. Real work, every week, on the things that move revenue.
01
Discover
Audit your brand, channels, ICP, and competitors. Find the one thing your buyers actually need to hear.
02
Strategy
Pick the channel mix that matches your stage and budget. Position to win — not to please everyone.
03
Build
Set up website, SEO, Ads, LinkedIn, and lifecycle email. Wire AI into every workflow so a team of one ships like ten.
04
Scale
Double down on what works. Cut what doesn’t. Compound the pipeline month over month until growth feels automatic.
WHAT PEOPLE SAY
Kind words from people I've built with.
"
Prosenjit didn’t just run our marketing — he built it. From an empty site to a regional top-5 brand in under two years. The pipeline he built is now the backbone of our growth.
George Androse · CEO
Masdar EOR
"
Prosenjit helped me a lot with my LinkedIn — growing my visibility and sharpening how I show up online. We worked together back in my GoGlobal days, and his instinct for what actually gets traction is rare.
Nick Broughton · GM
Deel
"
Working alongside Prosenjit changed how our whole funnel runs. The pipeline he built feeds sales every single month — qualified, consistent, and easy to close. He’s the rare marketer who actually makes the sales team’s job easier.
Gigi Holland · Head of Sales
Masdar EOR
WRITING
Notes from the build.
Field reports on marketing, AI, and the books that shape how I work.
MARKETING & AI
How I ranked a no-name EOR in the top 5 of the GCC
The exact SEO + Ads + LinkedIn stack that beat brands with 100× our budget.
MARKETING & AI
The AI workflow behind a 1,359% LinkedIn year
Prompts, tools, and the daily cadence that turned one account into 2.6M impressions.
SELF-HELP & BOOKS
Five books that rewired how I sell
From Obviously Awesome to Deep Work — the ideas I actually still use.
FAQ
Questions I get every week.
Short, honest answers. If yours isn’t here, just email me.
I’m happily settled as Head of Marketing at Masdar EOR — that’s my main focus. Alongside that, I take on a small number of consulting clients, mostly founders and teams who want help putting AI to work across their marketing and growing on LinkedIn. If that’s you, let’s talk.
Quick wins (Ads, landing pages, LinkedIn) in 30–45 days. SEO and content engines start compounding around month 4–6. Full pipeline self-feeding by month 9–12.
They’re advisory, not full-time. Most consulting clients start with a focused session or short project — usually around AI workflows, LinkedIn growth, or building a lead engine — and some continue with a light monthly advisory cadence. I keep it scoped so it never gets in the way of the day job.
Claude, GPT-4o, Perplexity, Cursor, Make.com, n8n, and a handful of custom prompts. Less about tools — more about workflows that let one person ship like ten.
Project work is fixed-fee. Fractional retainers are monthly, tied to scope. No long contracts, no setup fees, no surprise invoices.
Yes — I often plug in as the strategic lead while your agency handles execution. I write the brief, they ship it, I keep them honest.
Let's grow your pipeline.
If you run an EOR, HR-tech, or B2B brand and you’re tired of marketing that doesn’t move revenue — let’s talk.